Online Blows Past Papers in Ad $$

Online Blows Past Papers in Ad $$

According to the the eighth annual State of the News Media report, more money was spent on online advertising than on newspaper advertising in 2010. This correlates with the fact [from the same report] that more people (46%) now get their news online at least three times a week, versus newspapers (40 percent) for the first time. “Only local TV news is a more popular platform in America now (50%),” says the Pew Study.

Another key finding in this year’s report was that “nearly half of all Americans (47%) now get some form of local news on a mobile device.”