Don’t Forget What Business You’re In

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Don’t Forget What Business You’re In

Just like the people who ran the great railroads at the beginning of the 20th Century forgot that they were really in the transportation business and not the railroad business – don’t forget you’re in the news business (not the TV news business.)

Keep in mind that Yahoo (a company that gathers no news of its own,) is still the number one source of news on the net, and the net’s where under 30’s go to get their news.*

So when you’re asked to file a web or digital sub-channel story – do it or you’ll become an over-the-air dinosaur.

Still don’t get it? Read Jeff Jarvis’ blog entry “TV is dead; long live reinvented TV.”

(And just to emphasize how important Yahoo News is – just follow the lead of ABC News.)